Behind the brand

hey there, it’s nice to meet you - i’m kaelyn

In 2021, I launched The Page Avenue as a creative sanctuary – a place where I could share on all the things that ignited my own inspiration and those of the people around me. My middle name is Page, so the brand inspiration is a play on words using a little piece of myself! From fashion hacks, and some seriously invaluable advice, I was repeatedly asked to start sharing tips from my personal notes app that couldn’t be found anywhere else, and created this space to do just that. Now, fast forward to 2024, and The Page Avenue now reaches hundreds of thousands of people and has grown to help women (and men) from all corners of the world.

Thoughtfully curating content to help women step into their most authentic selves since 2021

A note About the page avenue

our mission

The Page Avenue is on a mission to empower women by celebrating their one-of-a-kind masterpieces… imperfections included! As a brand, we believe that everyone has their own unique style & voice that shouldn’t be altered no matter the room their in. We amplify that message through interviews with visionaries, achievable style inspiration, and curated wellness tips that we’d share with our closest friends. Everyone belongs on The Page Avenue.

Kaelyn Dannenfelser
Kaelyn Dannenfelser

A Few Facts

Launched tpa in 2021 while living in 30a, florida

I’m a digital nomad and have taken tpa to 10+ states

the page avenue now reaches over 100K+ women per month

Kaelyn Dannenfelser

01

Things I love the Most

My two floofy ragdolls, Meeko and Willow, are the closest things I will have to children and travel with me everywhere. 

02

Favorite Food

I’m a foodie at heart (boujee bites was my IG page, iykyk) and am always looking to try new restaurants and food! 

03

My Guilty Pleasure

Espresso martinis and margaritas

04

what I do for fun

When in doubt, you can find me on the beach with a good book in hand or on my paddle board. During the week I do hot yoga, running, and stay on top of new trends (and TV shows).

Ideology

Intentional content

Modern Touches

Targeted Audience

Authenticity

unwavering voices

with intention

The Page Avenue was born out of a genuine desire to create a space where inspiration could flourish. It was founded with the intention of sharing a diverse range of content, from fashion and style, recipes to travel recommendations, to books and personal advice. The ultimate goal was to offer something unique and valuable, something that couldn’t be easily found elsewhere online. By cultivating a platform that resonates with readers and helps them explore new ideas and perspectives, The Page Avenue aims to empower and connect women, sparking creativity and enhancing their lives in ways that will last a lifetime, beyond the pages of the internet.